Digital Marketing News & Events
Written by Our Team of Experts
How to Read an SEO Report: A Step-by-Step Guide for Business Owners
A practical, jargon busting guide for business owners and marketing managers who receive SEO reports but find them difficult to interpret. The article defines core metrics (impressions, clicks, click through rate, average position), explains what healthy versus concerning numbers look like, teaches
What is SEO and Organic search?
Search Engine Optimisation (SEO) and organic search are key foundations of online visibility in today’s digital landscape.
How does generative engine optimisation work
How generative engine optimisation works: making your content findable and quotable by AI answer engines like ChatGPT and Google AI Overviews.
AI Search, SEO, and the Future of Visibility: Key Insights from E-Coffee with Experts
Search is changing fast. With the rise of AI-powered search experiences, generative overviews, and conversational results, many businesses are asking the same q…
Cloudflare Down Again: Why So Many Websites Have Been Hit for the Second Time in Weeks
When Cloudflare goes down, the internet feels it. Today, users across the UK and beyond have been met with broken websites, stalled apps and services refusing t…
Entity SEO: Turning Your Brand into “Something LLMs Recognise”
Entity SEO is how you make your brand a trusted thing that Google and AI assistants recognise. What it is, why it matters and how to get there.
How to Structure Service Pages for Google and AI Overviews
If your service pages are not generating traffic or conversions, you are not alone.
Generative Engine Optimisation (GEO): The 2025 Playbook for UK Brands
If your organic strategy still assumes “ten blue links”, you are solving yesterday’s problem.
Introducing Our CareHQ Wordpress Plugin
At Victory Digital, we believe technology should make your life easier—not more complicated. That’s why we’re thrilled to introduce our latest WordPress
How AI Like ChatGPT Uses Schema for AI Accessibility
The rise of AI tools like ChatGPT has changed how people find and use information online, and structured data is a big part of how AI understands the web.